How MirrAR Captured India's Jewelry Market with AI Calling Solution
6x
Faster Client Closures
45%
Higher Margins
90%
Client Retention
About the Agency
MirrAR helps jewelry brands digitize collections with virtual try-ons, digital catalogs, and in-store tech that bring offline stores online. Recently, they added AI calling through superU AI, solving real problems for retailers like cart abandonments, festive campaigns, and customer re-engagement, making communication faster and more personal.
Challenges Faced by MirrAR
Missed a Booming Demand
Voice AI interest was high, but MirrAR couldn’t capture it fast enough with manual calling.
Upsell Friction
Even with strong client relationships, selling calling workflows was slow without the right tool.
Slow Time-to-Value
Building anything voice-led took weeks or months, so wins came late.
Thin Margins
Other options were pricey per minute, leaving little room to profit as an agency.
Unclear ROI
Manual follow-ups and long cycles made it hard to prove quick revenue impact.
Limited Pipeline
New deals depended on MirrAR’s own marketing; no steady stream of qualified leads.
Reliability Worries
Running live campaigns felt risky without enterprise-grade uptime and fast support.
Missed a Booming Demand
Voice AI interest was high, but MirrAR couldn’t capture it fast enough with manual calling.
Upsell Friction
Even with strong client relationships, selling calling workflows was slow without the right tool.
Slow Time-to-Value
Building anything voice-led took weeks or months, so wins came late.
Thin Margins
Other options were pricey per minute, leaving little room to profit as an agency.
Unclear ROI
Manual follow-ups and long cycles made it hard to prove quick revenue impact.
Limited Pipeline
New deals depended on MirrAR’s own marketing; no steady stream of qualified leads.
Reliability Worries
Running live campaigns felt risky without enterprise-grade uptime and fast support.
Why MirrAR Partnered with superU for AI Calling
High Industry Demand
Jewelry and retail brands were already looking for faster, more personal customer communication. superU AI made it easy for MirrAR to meet this growing demand with voice automation.
Stronger Margins
superU's low per-minute pricing helped MirrAR keep calling affordable for clients while still earning strong profit margins across every campaign.
Easy Upsell
MirrAR had strong retail relationships. superU’s AI calling solved their bottleneck reaching out at scale, so clients adopted it quickly. Adding it to existing services made upsells smooth and increased value.
Quick Setup
With superU’s no-code tools and simple interface, MirrAR built its first calling agent in just an hour and used it successfully during a live client demo.
Proven ROI
Voice agents helped MirrAR close clients faster, keep follow-ups consistent, and build repeat business that improved overall ROI.
Steady Pipeline
superU connected MirrAR with qualified jewelry and retail leads, opening new revenue streams and helping them close fresh deals without extra marketing or outreach effort.
Reliable Partner
Our responsive support team and reliable uptime made it easy for MirrAR to run live campaigns confidently without delays or disruptions.
What We Delivered
Training and Setup
We trained MirrAR's team to build agents, use the platform, understand workflows, and handle client issues independently.
24/7 Tech Support
Our team stayed available anytime to help with launches, bugs, campaign fixes, and quick technical support whenever needed.
Shared Inbound Leads
We shared qualified leads from our platform, helping MirrAR close more clients without extra efforts.
Onboarding Support
We joined early client calls, understood requirements, guided demos, and helped MirrAR present the right solutions confidently.
Dedicated FD Engineer
A dedicated FD engineer built agents, wrote prompts, and customized flows quickly to match each client's specific needs.
Platform Resource Book
We shared simple guides, templates, and examples to help MirrAR and their clients understand and use voice AI better.
Results Before & After superU AI
Metric
Before superU
After superU
Time to First Revenue
3 months
1 week
New Service Margin
10-15%
40-50% recurring
Client Retention
50%
90%+ repeat projects
Campaign Launch Time
2-3 weeks
60 minutes
Technical Dependence
Needed engineers
No tech team needed
MirrAR's ROI Snapshot
6x faster client onboarding
45% higher profit margins per client
95% repeat customers, near-zero churn
15+ new leads shared monthly
100% campaigns managed without engineers
How superU AI Helps
Acquire Customers & Upsell 24/7
Voice agents reach out with personalized promotions, discounts, and reminders for abandoned carts.
Automate Customer Support
Handle FAQs like order status, return policies, store timings, and loyalty points across 100+ languages.
Streamline Feedback Collection
Post-purchase automated voice surveys capture real-time customer sentiment and improve NPS scores.
Promotions & Campaigns at Scale
Launch multilingual festive or seasonal campaigns with instant outbound calling.
Analytics That Drive Growth
Identify product demand trends, monitor campaign performance, and spot regions with high churn.
Quality Leads at Scale
Do outbound calls on bulk leads, qualify them instantly, and add high-intent prospects directly to your sales funnel for faster conversions.
Acquire Customers & Upsell 24/7
Voice agents reach out with personalized promotions, discounts, and reminders for abandoned carts.
Automate Customer Support
Handle FAQs like order status, return policies, store timings, and loyalty points across 100+ languages.
Streamline Feedback Collection
Post-purchase automated voice surveys capture real-time customer sentiment and improve NPS scores.
Promotions & Campaigns at Scale
Launch multilingual festive or seasonal campaigns with instant outbound calling.
Analytics That Drive Growth
Identify product demand trends, monitor campaign performance, and spot regions with high churn.
Quality Leads at Scale
Do outbound calls on bulk leads, qualify them instantly, and add high-intent prospects directly to your sales funnel for faster conversions.
What Our Customer Shared
Harshit
Partnerships Head at MirrAR
“We chose superU AI six months ago to add AI calling to our agency. From the very first client, the feedback has been incredible. AI calling is solving real problems for retailers, and we believe voice AI has huge potential across many other industries too.”